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Cetera Financial Group

The heart of a small company combined with the support and stability of a large firm; Cetera is privileged to serve financial professionals as they build deeper relationships with investors through the delivery of high-quality, independent advice. We offer personalized, consultative service based on individual business model needs, helping financial professionals work in the best interests of their clients.  

About Cetera Financial Group®

Cetera Financial Group (Cetera) is a leading financial advice firm. It empowers the delivery of an Advice-Centric Experience®  to individuals, families and businesses across the country through independent  financial advisors as well as trusted tax professionals and banks and credit unions.

Comprehensive services include: wealth management solutions, retirement plan solutions, advisory services, practice management support, innovative technology, marketing guidance, regulatory support, and market research.

Cetera Financial Group” refers to the network of independent retail firms encompassing, among others, Cetera Advisors LLC, Cetera Advisor Networks LLC, Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors), Cetera Financial Specialists LLC, and First Allied Securities, Inc. All firms are members FINRA / SIPC.